Steven Ross ยท Coaching & Training
Dining Room
Table Coaching
Summer Edition ยท June โ August 2026
$997/month normally
$897
three full months ยท sign up by May 21st
Reserve Your Spot
Limited spots at this price. Calls begin the first week of June.
The honest truth
You Already Know What's Coming.
June arrives. The market gets weird. Kids are out of school. Clients are on vacation. You want to be on vacation.
Somewhere between Memorial Day and Labor Day, the momentum you built in the first half of the year quietly slips away. It's not that you stopped caring. It's that summer is genuinely disorienting for agents. The rhythm breaks. The urgency fades. You tell yourself you'll pick it back up in the fall.
Then September hits, and you're scrambling. Again.
I've watched this happen for over 20 years. I've done it myself. This summer, I'm offering something different.
What this is
The Dining Room Table.
The name says it. It's the same kind of conversation you have with your clients at the dining room table. You're going to sit down with me โ someone who knows the business, knows what you're up against, and isn't going to let you off the hook.
DRT is small group coaching โ 3 to 5 people per call โ structured so that you're not just getting coaching, you're witnessing it. You'll see yourself in the people around you. That's not a side benefit. That's often where the real insight comes from.
Here's what I've learned after 20 years and hundreds of coaching conversations: most agents come in thinking they have a tactical problem. Who to call. What to say. What to charge. And those things matter. But they're almost never the real obstacle. The real obstacle is something they haven't been able to see in themselves โ a pattern, a belief, a blind spot that's been quietly running the show. That's where we go. That's what makes this different from anything else you've tried.
"It's not just about the business stuff. It's really a deeper thing โ it's like a spiritual thing. It's a different level than I've seen any other coach do."
โ Andrew LibertyOver three months, you'll have access to three calls per month. Most calls fall on Mondays or Fridays โ you sign up for the ones that work for your schedule. No penalty for your life being what it is.
What you're getting
The Full Program.
Dining Room Table Coaching โ Summer Edition
Three months of live small group coaching with Steven, starting the first week of June and running through the end of August. Up to 5 people per call, 55 minutes each.
Operating As A Professional Worth Hiring
A brand new program launching in June, included for everyone in this summer cohort. On the 2nd and 4th Mondays of each month at 8am Pacific / 11am Eastern, we take the 13 Virtues of Being A Professional Worth Hiring โ the framework at the heart of my upcoming book, Leads Are For Losers โ and apply them directly to the situations that come up every week.
Why this works
Why Small Group Is Actually Better Than You Think.
Most people assume 1:1 coaching is the gold standard, and for some things, it is. But here's what I've learned over two decades of working with agents: when you hear someone else voice the exact thing you've been thinking but never said out loud, something shifts. You see yourself in other people's sharing, and sometimes watching someone else work through something teaches you more than working through your own thing does.
Three to five people per call. Not a webinar. Not a mastermind of forty. A private, intimate conversation โ with enough room for everyone to actually be in it.
Honest self-assessment
Is This You?
This is for you if โ
- You're honest enough to admit the first half of the year didn't go exactly how you planned, and you're not willing to let the second half follow the same pattern.
- You want to stay genuinely engaged through the summer without pretending you're going to grind through it like it's Q4.
- You're tired of surface-level conversations that don't create the kind of trust you know is possible.
- You've read Never Split The Difference or The Full Fee Agent and still don't know how to use any of it in a real conversation.
- You're producing, but something still feels off โ your clients, your fees, your sense of what this business is supposed to feel like.
This is not for you if โ
- You're only half-in.
- You want to be told what you want to hear.
- You're not willing to show up and be coachable.
"Because of the coaching, I'm getting better at the hard conversations. In the past I would've just let it go. Now I'm calling out the elephant in the room."
โ BudThe Investment.
The normal rate for Dining Room Table Coaching is $997 per month. For this summer cohort, you're getting three months for that same number โ and $100 off if you sign up by May 21st.
Normally $997/month โ three months would be $2,991
$897
Three full months ยท June through August
Reserve Your Spot โ $897
Questions? steven@dowyk.com ยท 720-740-1295
My promise to you
You Will Not Drift This Summer.
You'll reflect honestly on the first half of the year. You'll make real adjustments โ not just in your activities, but in how you're showing up as a professional. Come into September with momentum instead of regret.
"I feel much more at ease in my conversations now. I'm not scrambling in my head anymore โ I can actually hear what the person in front of me is saying."